Spectrum Noir unveils Colorista - for Everyday Creators
By Emily Peagram 25 Aug 2022
Spectrum Noir, the creator of premium but affordable art materials, is launching an exciting new lifestyle colouring sub-brand called Colorista.
The brand, which has positivity, individuality and creativity at its core, will launch alongside its exclusive Make Your Mark social media campaign, which starts on 12th September and will run until 27th November. Featuring a unique 10-week prompt programme of colourful fun, Make Your Mark aims to ignite inspiration and imagination among its diverse community.
To join in the fun of the campaign, participants can interpret words such as ‘Rituals’ and ‘Happy’ and reflect this in a piece of work produced in their own individual styles. For a chance to feature on the brand’s social media channels, creators can tag @Colorista.offical and #MakeYourMark.
Colorista’s exclusive collection of products includes Art Markers, Glitter Markers, Paint Markers, Watercolour Markers, Fine Line Pens and Colouring Kits. Colorista will be available from 12 September on spectrumnoir.com and selected retailers such as Scrapbook.com in the US. Prices start from RRP £5.99.
Sara Davies, Colorista brand ambassador, said: “Colorista isn’t about achieving perfection, it’s about giving people the tools to have fun and express themselves and we’re really proud of the vibrant community that we’ve created with this in mind.
“The products in Colorista’s collection are very much everyday products for everyday people - it just so happens that they’re excellent quality! So, whether you’re just letting your mind and pen wander with some doodling, adding a bit of colour to your shopping list or weekly tasks, or experimenting with different mediums and surfaces for a new project, there’s something for everyone.”