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Paper Boutique sees record growth in 2018 from partnership with Create and Craft

By Mark Hayhurst 30 Jul 2018

Create and Craft, the UK’s leading multi-channel craft home shopping retailer, are thrilled to report the continued success that supplier brand Paper Boutique, part of the Creative Crafting World group, has seen with the company in 2018.

Working closely together over the past year, Paper Boutique sales on the channel have seen a massive 1,190 per cent growth YTD.

Creative Crafting World’s journey began back in 2010, and since then they have built a reputation in the industry as a craft supplier specialising in Card Making and Paper Craft. Create and Craft’s partnership with the company over this time has seen them develop and launch new brands and product ranges on the channel, including Paper Boutique.

The Paper Boutique brand first launched with Create and Craft in November 2015 with their highly popular paper pad collections, and has gone from strength to strength with the addition of their own die ranges too.

Lynda Chapman, Creative Crafting World Creative Director, said: “Working with Create and Craft is always a pleasure, the company is so passionate about craft and is always open to new ideas.

“We have seen a staggering growth in sales through Create and Craft with our Paper Boutique range, we have been strong in innovation and well supported by Create and Craft. The working partnership is very customer focused and we work together to bring quality products to the passionate audience. Create and Craft has faith in us and our products and it means as a business we are never standing still we are looking to bring new ideas to the table and the customer base.”

With even more exciting product launches in the pipelines for the Paper Boutique range for the remainder of 2018 and beyond, Create and Craft expect this growth to steadily continue.

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