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Homemade is better, as 92% of Brits are making and creating

By Emily Peagram 18 Nov 2021

New research finds 92% of Brits are embracing a homemade lifestyle and are making and creating more of their own things – from homemade cakes to woolly hats.

Crafty Gen Z’ers are following in the footsteps of knitting-obsessed celebrities like Tom Daley, with over half (57%) of 16-29-year-olds knitting jumpers, hats and scarves. Meanwhile, the survey of 2,000 British adults, commissioned by 3D laser printer company Glowforge, reveals 66% of those aged 60+ are making more homemade cakes, jams, marmalades and chutneys.

The top inspirations for embracing a homemade approach are: taking up a new hobby (53%), the satisfaction of using something you have made yourself (51%) and creating gifts for family and friends (30%).

Talking about the growing love for homemade items and gifts amongst British adults, CEO and founder of Glowforge, Dan Shapiro, said: “At Glowforge, we love to enable creators to make things exactly as they want them – items that are homemade are more personal and meaningful, and often more useful! Whether people want to slow down and appreciate the craftsmanship of previous decades, customise the things they use in their own world or invent something brand new, they can do it by making things themselves.”

The Glowforge 3D laser printer is small enough to fit on your desk, yet powerful enough to cut and engrave products from materials such as wood, leather, acrylic, paper, fabric – even chocolate, plus the cloud-based app makes it easy to use. For more information, visit

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