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Hobbycraft partners with The Royal British Legion and Poppy Scotland

By Mark Hayhurst 06 Nov 2019

Hobbycraft has partnered with The Royal British Legion and Poppy Scotland to show support for current and ex-serving personnel and their families.

The partnership will see the retailer host an array of activities to raise funds for The Royal British Legion and Poppy Scotland, including kid’s workshops and poppy patterns.

An easy-to-make knit and crochet poppy pattern will be available in all Hobbycraft branches, so crafters can make their own poppy for Remembrance Sunday, on Sunday, November 10, 2019. The patterns are available in return for a donation - as much, or as little, as people would like to give, with all proceeds being donated in full. Hobbycraft will also encourage all ‘Knit and Natter’ social groups who meet at their stores to make poppies throughout November using the poppy pattern. Additionally, collection tins will be placed in all Hobbycraft stores.

Katherine Paterson, Customer Director at Hobbycraft, said: “We are incredibly proud to be supporting such an important cause and we’re really excited about being able to add a creative twist to this year’s Poppy Appeal. Both the poppy patterns and kids’ workshops give our customers the chance to create a beautiful and personalised poppy whilst showing off their creative skills and raising money for The Royal British Legion and Poppy Scotland.”

Claire Rowcliffe, Director of Fundraising for The Royal British Legion, said: “The Royal British Legion’s new partnership with Hobbycraft is such an exciting venture, encouraging craftspeople young and old to hand make and sell their own poppies for our Poppy Appeal. Many communities have a history of knitting poppies for our Appeal and it is a great that Hobbycraft are offering their services to support even more people in continuing this activity. The money raised is invaluable for our ongoing work to support military personnel and their families throughout their serving and veteran lifetime, I would like to give a special thanks to Hobbycraft for coming on board, we very much look forward to working with them.”

On Sunday, November 3, Hobbycraft hosted a Kids’ Poppy Making Workshop in all of its 99 stores across the UK and Northern Ireland, giving children the chance to create their own poppy badge. Every booking made for the Kids’ Poppy Making Workshops was subject to a £1 nominal booking fee has been donated in full to The Royal British Legion and Poppy Scotland.

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