Fiona Lloyd appointed new Vice President of Global Marketing and Product Development at Ellison
By Mark Hayhurst 09 Aug 2018
Ellison, parent company of craft brand Sizzix and education brand Ellison Education, has announced Fiona Lloyd as its new Vice President of Global Marketing and Product Development.
Founded by LaDorna and Robert Eichenberg in 1977, Ellison Educational Equipment has grown into a vertically integrated global business. The business has developed multiple global brands and supply chain networks that uniquely position its operations to be a leading omni-channel provider across all continents.
Richard Birse, CEO of Ellison Global, said: “After a thorough review, Ellison’s current Marketing Director for Ellison Europe, Fiona Lloyd, was clearly identified as the natural successor to be the company’s next Vice President of Global Marketing and Product Development for her proven skillset, market knowledge and experience.
“Fiona has been pivotal in building a strong strategic marketing and product development platform in the UK, Europe and ROW regions and she will now lead that messaging and delivery from a global perspective.”
Lloyd said: “I am delighted to undertake this new role and lead the strategic deployment for all global marketing and product development initiatives.
“The next phase of Ellison’s global growth is an exciting prospect and it is a pleasure to work alongside such talented and devoted teams at Ellison, who continue to develop our business in diverse and innovative ways.”