30 Oct 2019
Ben Conard, noissue Marketing Director, talks to us about the company and their ethos.
Can you tell me about the history of the company?
noissue was founded back in 2017. Founders Josh and Augie had been working on a separate project, creating eyewear out of waste products (an interesting topic as well!), and found that they needed to create packaging that fit their needs. With nothing that met their standards on the market at the time, they founded a small, bespoke custom packaging company as an offshoot. That project became the basis of noissue, which grew from the shared desire to provide premium packaging solutions for small businesses at an affordable rate and without compromising on their commitment to sustainability.
What products do you offer to customers?
We currently offer custom tissue paper, custom paper stickers, compostable mailers, and custom water-activated tape as our suite of products.
How does noissue create their products and make them sustainable?
We print all of our packaging on demand, and place an emphasis on sourcing materials as sustainably as possible — to that end, all of our paper products are printed on FSC Certified paper, and printed using soy-based inks. Our mailers are an exciting development, and are made from a combination of corn-based biopolymers that break down completely in home compost conditions within six months.
Sustainable packaging for all – is that an attainable goal?
Definitely! Sustainability has certainly entered the mainstream zeitgeist and with consumers focusing more on the environmental impact of their purchasing decisions, businesses are coming around to realize the importance of sustainability. With packaging, the consumer is the one who gets stuck disposing of it after they’ve received their product, and recently the pushback on excess packaging and plastic packaging waste has forced a lot of companies to rethink how they package their items. When businesses and consumers are on the same page, a lot of change can be made in a very short amount of time!
What are your sustainability credentials?
We strive to produce packaging that meets or exceeds environmental standards across the board. That means that our paper products are all FSC Certified (sourced from sustainably harvested forests), printed using soy-based inks, and on acid-free paper. The goal is to make sure that in a compost, our products will naturally break down. Our mailers are certified by the three major composting certifiers, BPI, TUV Austria, and Dincerto, meeting American, European, International and Australian standards.
What can you offer businesses that other firms can’t?
Our goal has always been to make high-quality, branded packaging available for the small businesses out there. That means that all of our packaging products are available in low minimum order quantities (250 sheets for tissue paper, 250 stickers, etc.) and delivered worldwide for free in three weeks. They’re the little things that allow businesses of all sizes to not worry about ordering massive amounts and then having to hold onto stock or jeopardizing their cash flow for something that elevates their brand and unboxing experience.
What size of businesses can you cater to and can individual crafters take advantage of your expertise?
We may have covered that above but it definitely bears repeating that we cater to businesses of all sizes. Small to medium sized businesses are definitely who we think about when we make decisions on what product to bring out next or how to improve our services. Our online design platform means you don’t need a graphic designer or creative director to create your own custom packaging (although we have an offline design option if you’re so inclined!).
What services do you offer your customers?
We’re here to make your custom packaging as straightforward as it can be. You can design online, place your order and have it delivered in as little as ten days, or if you don’t mind waiting for free shipping, it’ll get to you in three weeks. That’s as simple as it gets. Our support team can help with your design, with colour picking, and advice, and our content team has written so many fantastic articles on how to better your business, no matter what you’re selling!
What are your plans for the future?
Continuing on the path we’re currently on! We’ve gotten such great feedback from our customers and the support from our community is amazing — our instagram account is a testament to how much we love seeing all of the beautiful and amazing branding designs that are created through the site. We hope to continue offering products at low minimums that continue to benefit the small and medium sized businesses out there that want custom packaging but don’t want to compromise on their sustainable values.